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The science of naming your business
Boxers & Briefs Podcast #40: Brand strategy for businesses with Tim Dove. What should you name your business? What story are you trying to tell? Who are you trying to reach? These questions keep countless entrepreneurs awake at night, scrolling through domain registrars and brainstorming sessions that go nowhere. For Tim Dove, Strategic Director of […]
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The $195,000 lesson and how employee theft nearly destroyed a growing business
Boxers & Briefs Podcast #39: “They stole over $195,000 from my business” with Sam Martin – First Point Electrical When Sam Martin founded First Point Electrical in September 2009, he never imagined that fifteen years later, he’d be sharing a story about discovering over $195,000 in employee theft. The musician-turned-entrepreneur built his Auckland-based electrical business […]
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When busy doesn’t mean profitable
Boxers & Briefs Podcast #38: Trades, trials, and transformations in business with No Shock Electrical What happens when a thriving electrical business with a full workload discovers it’s losing money month after month? For Shamus O’Donnell and Matt, co-owners of No Shock Electrical, this challenging reality became a turning point that would reshape their entire […]
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How authenticity and resilience build business confidence
Boxers & Briefs Podcast #37: Conquering self-doubt and building unshakeable confidence with Monique Bradley In the world of business, confidence isn’t just about having the answers. It’s about knowing your value, owning your story, and having the resilience to keep moving forward when challenges arise. For speaker, MC, and confidence coach Monique Bradley, this lesson […]
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Why treating AI like your friend could cost your business
Boxers & Briefs Podcast #36: The future of AI and cybersecurity and what it means for businesses with Claude Chiorean Everyone’s talking about AI, but most businesses are getting the relationship wrong from the start. They’re approaching artificial intelligence like it’s a helpful colleague rather than what it actually is—a powerful tool that requires careful […]
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