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BusinessClient retention is your secret weapon.
It’s a subject that’s come up a lot lately, and I’m pleased that so many more businesses now understand that their relationships with their clients (client retention) aren’t just a nice-to-have; they’re a must-have for any business looking to thrive. Person-to-person communication—or at least any communication that feels personal—is by far the best way to […]
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Inspiring business stories from New Zealand
At Gilligan Sheppard, we are passionate about improving New Zealand business. By showcasing some incredible business stories, we hope to inspire our readers to think outside the square. Aotearoa has become a fertile ground for success and entrepreneurship, and despite being situated so far from the rest of the world, many Kiwi brands have established […]
What tax deductions can you claim as a business owner?
New Zealand has officially entered a recession, and as a business owner, you’re likely feeling the pressure of high inflation and rising borrowing costs. Reducing your tax bill legally and effectively is now more critical than ever. Here’s a guide to help you maximise your tax deductions.
1. File your tax returns on time
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Companies that thrived during a recession (and how they did it)
New Zealand business recession stories
In 2006, Rod Drury founded Xero, a cloud-based accounting software company in New Zealand. When the Global Financial Crisis (GFC) hit in 2008, businesses struggled, but Xero saw an opportunity. They recognised that small businesses would look for cost-effective and efficient solutions to manage their finances remotely.
Despite the recession, Xero focused [...]
The power of position
There’s an awful lot of doom and gloom out there right now. And for pretty good reasons. The graph below caught my eye this week and probably sums up a fair chunk of what’s going on: Distribution of mortgage rates across the stock of mortgage lending This chart shows the distribution of mortgage rates paid […]
Growing your business through networking
Full disclosure: I’m a marketer and a networker. They both work as growth strategies for your business, but I don’t think I could choose one over the other. If I networked my ass off, those I connected with would still probably check me out online, so my marketing game would need to be [...]