Lisa Garrud has worked in the marketing industry for over 20 years with roles from graphic designer through to sales legend, then onto workflow management before starting up her own company providing services in websites, design and content marketing to other businesses.
At Gilligan Sheppard Lisa’s time is split between GS marketing, marketing for our clients and administration for the VAS team. Consequently it provides a way to keep her workload varied, which is just how she likes it.
What first attracted Lisa to Gilligan Sheppard is how different they are. It seems like people on the outside looking in view accountants as rather boring types, but in fact, she found the opposite to be true. Water skiiers, pageant queens, viking helmet models, marathon runners, body builders… there is no end to the interesting people working behind the GS desks.
Lisa Garrud’s marketing expertise helps look after the Gilligan Sheppard brand which includes the website, newsletters, social media, printed materials, in addition to any events, seminars or promotions that we run.
Her biggest piece of advice is to consider what you call ‘required’ in the marketing world and try to shake it up. If you have a business card – how different can you be with it? Recording a message for voicemail – how can you make it memorable?
Bella is Lisa’s 16 year old daughter and they both train and compete in the world of artistic roller skating (not to be confused with roller derby). They have both won medals in their grades at NZ National level. Lisa has furthermore won medals at the Australian Nationals and Oceanias. They are also coaches at learn-to-skate classes in West Auckland.
“Tell me I can’t, then watch me work twice as hard to prove you wrong.”
“Not all girls are made of sugar and spice and everything nice.
Some girls are made of adventure, fine beer, brains and no fear.”